Own your power, celebrate your beauty,
and create a legacy of confidence.
Over the next few months, forty women from Northern Virginia, DC, & MD will be photographed, interviewed, featured online & in print, and celebrated at a gala exhibit in the summer of 2025. There is incredible beauty, grace, and elegance in aging, and we invite you to help us share this truth with the world.
Your legacy is far too important to leave up to chance.
Every woman has a life story filled with love and pain, achievements and failures, lessons learned and wisdom earned. This special portrait session offers a way to document this legacy, creating multiple keepsakes that can be shared with family and future generations, that tell the story of who you were in both words and in images.
WE OPERATE UNDER THE BELIEF THAT YOU
DESERVE TO BE CELEBRATED & REMEMBERED.
Elle Yeon Photography came into being because I was a month away from turning forty.
Women over forty have often been stereotyped as past their prime. Women over forty themselves tend to feel invisible, and many dread their milestone birthdays.
Yet there's a growing momentum that is rewriting the rules of aging. Social media has given older women a platform to share their stories and challenge stereotypes. "Elder millennial" influencers have created a sense of community, fostering body positivity, career ambition, and self-acceptance across generations.
I jumped into this business believing that my age was an asset, not a handicap. And my message for all women is the same whether you're a great-grandmother or starting preschool: true beauty lies within, and it can never be taken from you. Join the campaign, have some fun, and deconstruct your own pre-conceived notions of what you can and cannot do at your age!
Being a guest of honor at a gala exhibit along with forty other women
Inspiring younger women and passing on your stories & lessons learned
Embracing self-acceptance and a stronger sense of inner beauty
Exploring sides of you that may have been pushed aside or forgotten
Creating portraits with someone who wants you to look and feel your best
If you're interested in:
— We've been waiting for you.
YOU’RE in the RIGHT PLACE
We have truly put our heart and our soul into offering a curated experience unlike any other.
But what we have created is in a class OF ITS own
40 Over 40 Portrait Campaigns can be found in most major cities.
01
A Greater Appreciation For Who You Are & How Far You've Come
At its core, this photoshoot is really about holding space for you to pause, breathe, and truly feel the depth of your own journey. The imagery that results will be a constant reminder when you head back into the busyness of life.
02
A New Confidence and Energy in
Your Body
Your body has been a devoted partner in every chapter of your life, helping you live, love, and learn. Celebrate and honor it as you would a dear friend’s—with gratitude, pride, and compassion.
03
A Unique Opportunity to Shine in the Spotlight
The campaign culminates in an exclusive gala exhibit next summer. Your portrait and personal story will be prominently featured, and you’ll have the opportunity to dress to impress and invite your loved ones to share in this special occasion.
01
Interview to Spotlight Your Story
Once you sign up you'll receive a questionnaire to fill out, and on the day of your session we'll set aside time for a video interview to touch on some of your answers as well as your story.
02
Design Consult to Plan Your Session
We take the stress out of what to wear, how to do your hair and makeup, and how to pose. We'll prepare together every step of the way.
03
Curated Collections to Make an Impact
We work with the highest quality print shops so this special experience can be remembered and looked back on for years to come.
ALL the PRETTY DETAILS
- A Design Consult with Elle Yeon
- Access to Studio Wardrobe
- Professional Hair & Makeup
- 1 Hour Styled Photoshoot
- In-Person Image Selection
- Feature on our blog and in our magazine
- Two Tickets to the EYP 40 Over 40 Gala, YOUR night to shine
EVERYONE WHO PARTICIPATES GETS:
Frequently asked questions
WHERE WILL THIS BE SHOT?
Studio locations in Fairfax, Tysons Corner, Falls Church, or Rockville MD, depending on your preferred vibe and location.
WHEre will the GALA exhibit be?
At a venue in Northern Virginia; the location is yet to be finalized but we will keep you updated as we have more information.
IS THERE A DEPOSIT TO SIGN UP?
There is a $500 deposit to secure your spot, and the remaining balance can be paid before the shoot or via payment plan.
What if i have nothing to wear?
We are experts at helping you find clothes you'll feel confident in. Let's discuss all the options during your design consult.
Can I do this with a friend?
If you have a friend or two you'd like to do this together with, by all means! Each person would pay the full fee, but you're welcome to show up together.
Is there any referral opportunity?
For each person you refer who ends up joining the 40 Over 40 campaign, you can add one additional photo to your collection.
You don’t need a new chapter or milestone to celebrate, nor permission from anyone other than yourself. Do it for you.
Join the Movement